Apple's Media department continues to monitor their cost leadership among competitors and integration strategies. Apple is always looking for ways to better satisfy their customers financially, psychologically, and personally, so that they can continue to be at the top of the electronic industry, internationally. Ultimately, Apple as a company is hitting the edge of being a "perfect" company in all aspects of business and marketing, but their goal is to take over the world with their products and services, having them in all households, schools, and establishments nationwide by most importantly satisfying "ALL" customers and potential customers and making a profit secondly, to better their products and services and make their company better as a whole.
Sources:
Investing.businessinsider
Businessinder
Investing.businessweek
NASDAQ -NYSE
Forbes
Apple.com
Sources:
Investing.businessinsider
Businessinder
Investing.businessweek
NASDAQ -NYSE
Forbes
Apple.com